The Chinese shopping proxy service SuperBuy
The Bulk Buying Business Model
These logistics-savvy entrepreneurs typically focus on high-hype releases, including coveted colorways like:
- Travis Scott Low OG
- Panda Dunk series
- Original Black Cat colorways
By purchasing multiple pairs through SuperBuy from Chinese marketplaces, they bypass international retail restrictions that often limit single-customer purchases.
Optimizing the Logistics Chain
The key profit optimization comes from SuperBuy's consolidation service:
- Multiple separate purchases are stored in SuperBuy's warehouse
- Batches are strategically consolidated into single shipments
- Bulk shipping dramatically reduces per-unit transport costs
This logistics advantage often results in 30-50% shipping cost reduction compared to individual international shipments.
Local Market Reselling Strategies
After securing inventory through this method, bulk buyers typically deploy three sales channels:
Local Sneaker Communities
Region-specific social platforms (WeChat groups, Discord servers) allow direct sales free from platform fees.
Facebook Marketplace
The peer-to-peer marketplace facilitates local meetups and cash transactions.
International Resale Platforms
StockX, GOAT, or regional alternatives serve for price arbitrage across different markets.
Building Sustainable Side Income
Seasoned bulk buyers report achieving consistent 20-40% profit margins(1) purchase price savings (2) optimized logistics (3) territory-based demand variance
The most successful operators treat this as a structured side business rather than casual flipping, maintaining organized inventory tracking and scheduled restocking cycles for popular models.