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KAKOBUY Spreadsheet: How to Analyze Freight Efficiency for Global Markets

2026-01-07

A strategic guide to comparing air, express, and economic lines for optimal delivery times and cost savings.

In today's competitive global e-commerce landscape, choosing the right freight method is crucial. It's a delicate balance between speed and expense. The KAKOBUY Freight Efficiency Analysis Spreadsheet

Understanding the Core Freight Options

Before diving into analysis, it's essential to define the typical logistics channels:

  • Air Freight:
  • Express Courier (e.g., DHL, FedEx, UPS):
  • Economic Sea Freight (LCL/FCL):

How the KAKOBUY Spreadsheet Structures the Analysis

The spreadsheet transforms complex variables into a clear, comparable format. Key input columns typically include:

Data Point Description Impact
Origin / Destination Country, city, port/airport codes. Determines base routing and zone pricing.
Shipment Dimensions & Weight Gross weight, volumetric weight (DIM), carton count. The fundamental basis for all cost calculations.
Incoterms e.g., EXW, FOB, DDP. Clarifies cost responsibility (freight, insurance, duties).
Quoted Costs Separate fields for freight, fuel surcharge, customs, terminal fees. Enables accurate total landed cost calculation.
Transit Time Door-to-door days, including customs. Key metric for service level evaluation.

Step-by-Step Analysis for Optimal Choice

1. Data Input and Normalization

Gather quotes from forwarders for all three modes for the same shipment. Enter all costs into the spreadsheet, ensuring they are normalized to the same Incoterm (e.g., all converted to DDP). This creates an apples-to-apples comparison.

2. Calculate Total Landed Cost & Cost per Unit

The spreadsheet will sum all fees: freight, fuel, insurance, customs duties & taxes, and last-mile delivery. Then, divide the Total Landed CostCost per Unit. This metric is vital for pricing your products.

3. Plot Cost vs. Transit Time

Visually, or using a graph within the tool, plot each option on a simple matrix:
Y-Axis:X-Axis:This reveals the clear trade-off: Express is top-left (high cost, low time), Sea freight is bottom-right (low cost, high time), and Air freight sits in the middle.

4. Factor in Business Variables (The "Efficiency" Layer)

True efficiency isn't just cheap freight; it's value alignment. Use additional columns to quantify:

  • Inventory Carrying Costs:
  • Market Demand Urgency:
  • Product Margin:
  • Reliability Score:

5. Scenario Modelling for Optimization

This is the KAKOBUY Spreadsheet's power. Change the variables to model scenarios:

  • "What if my shipment volume doubles? (Economies of scale favor sea/air)."
  • "What if I need stock in 10 days? (Eliminates economic sea as an option)."
  • "What if I split the shipment: urgent stock via air, replenishment via sea?"

Recalculate to see how the optimal choice shifts.

Conclusion: Making the Strategic Decision

The KAKOBUY Freight Efficiency Analysis Spreadsheet moves you from guesswork to strategic insight. The "optimal" choice is rarely universal—it depends on your specific business goal for each shipment.

  • Choose Express
  • Choose Air Freight
  • Choose Economic Sea Lines

By systematically comparing all factors in one tool, you can achieve significant cost savings without compromising service levels, ultimately enhancing your competitiveness in global markets.