1. Monitor QC Pass Rates
Navigate to the 'Quality Metrics' tab. Look for the historical trend
FishGoo: How to Analyze Seller Accuracy Through the FishGoo Spreadsheet
2026-01-12
In today's complex e-commerce landscape, identifying reliable partners is crucial. The FishGoo platform provides a powerful tool for this: the Seller Performance Spreadsheet. This detailed report allows buyers to move beyond guesswork and make data-driven decisions by analyzing three key pillars of seller accuracy.
The Three Pillars of Trustworthy Sellers
To systematically evaluate a seller's reliability on FishGoo, focus your analysis on the following metrics within the spreadsheet:
- QC Pass Rate:
- Communication Quality Score:
- Average Delivery Speed:
- Communication Quality Score:
Step-by-Step Spreadsheet Analysis
2. Evaluate Communication Quality
Check the 'Communication Log' section. The spreadsheet often aggregates feedback scores on responsiveness and clarity. Cross-reference this with the 'Issue Resolution' column. A high-quality seller will have high communication scores and a record of resolving problems quickly and effectively, not just avoiding them.
3. Analyze Delivery Speed Consistency
In the 'Logistics & Fulfillment' tab, compare the 'Promised Delivery Date' with the 'Actual Delivery Date'. Calculate the on-time delivery percentage. Consistency is key here. A seller who reliably meets deadlines, even if not the fastest, is often more trustworthy than one with erratic delivery times.
Identifying Red Flags and Green Lights
⚠️ Red Flags:
- Sudden drops in QC pass rate for multiple consecutive orders.
- Increasing delivery delays without reasonable communication or explanation.
- Defensive or unprofessional communication logged in the sheet.
✅ Signs of a Trustworthy Seller:
- Stable or improving trends
- Proactive communication noted in the log (e.g., informing of potential delays before they occur).
- High performance across a large volume of orders, indicating scalability and reliability.
Conclusion
The FishGoo Spreadsheet transforms subjective assessment into objective analysis. By diligently tracking QC Pass Rates, Communication Quality, and Delivery Speed, you can build a clear profile of seller accuracy. This data-centric approach minimizes risk, optimizes your supply chain, and helps you build long-term partnerships with the most trustworthy sellers on the platform. Make the spreadsheet your primary tool for strategic sourcing decisions.