For savvy Taobao and Tmall shoppers using LoveGoBuy, operational efficiency isn't just about finding great deals—it's about optimizing the post-purchase logistics. A custom tracking spreadsheet is a powerful tool to transform raw data on refunds and deliveries into actionable insights for continuous improvement. This guide explains how to structure and analyze this data to calculate key performance metrics.
Core Tracking Objectives
The primary goals of your analysis spreadsheet should be to:
- Quantify Refund Efficiency:
- Evaluate Shipping Performance:
- Identify Bottlenecks:
- Establish Baselines & Goals:
Structuring Your Spreadsheet
Create separate but linked sheets for RefundsShipping.
1. Refund Tracking Sheet
| Order ID | Refund Request Date | Refund Approved Date | Funds Received Date | Total Refund Duration (Days) | Refund Reason | Notes |
|---|---|---|---|---|---|---|
| #LGB2025001 | 2023-10-01 | 2023-10-03 | 2023-10-05 | 4 | Wrong Size | Process smooth |
2. Shipping Timeline Sheet
| Parcel ID | Warehouse Dispatch | Arrival at Transit Hub | Customs Clearance Start | Customs Clearance End | Local Courier Handoff | Final Delivery | Total Transit Days | Shipping Line Used |
|---|---|---|---|---|---|---|---|---|
| #PCL1001 | 2023-10-10 | 2023-10-12 | 2023-10-13 | 2023-10-13 | 2023-10-15 | 2023-10-16 | 6 | EMS |
Key Performance Metrics to Calculate
For Refund Efficiency:
- Average Refund Duration:Target: Minimize this.
- Refund Stage Breakdown:
- Refund Rate Trend:
For Shipping Efficiency:
- Average Total Transit Time:
- Customs Clearance Duration:
- On-Time Delivery Rate:
- Line-Specific Performance:
Turning Analysis into Optimization
With metrics calculated, you can now make data-driven decisions:
- Identify Patterns:
- Set Performance Alerts:
- Supplier/Line Selection:
- Communicate with LoveGoBuy:
- Monthly Review:
Conclusion
The LoveGoBuy Spreadsheet
Start tracking, start optimizing, and enhance your LoveGoBuy experience today.